7. Ever wondered why you, who kicks your own ass, pushing the limits of your own style, giving the clients what they want for the prices that they want it, turning night into day, burning the midnight oil for them, and yet find it hard to upgrade your equipment? or worse, can't afford the pro bodies you SHOULD have because you're a pro?
Then you must be salivating on them that works 10-6 on weekdays only with secretaries and post-processing staff that makes their business worth every lift of their muscles and clicks of their shutters?
Your rates my friend. Change your rates. Follow the pattern of the oil companies' costing strategies. Continually increase, and partially decrease.